The First Rule: Invest in Yourself
Posted by Ian Pelham on
December 19, 2008
Guest article by Ian Pelham
There is one rule in the Internet marketing arena that you must never over look and that one rule is; “INVEST IN YOURSELF”!
You have very likely heard this mantra repeated over and over and over again and yet you still don’t have the first clue about what it means. Let me explain.
An internet business is a virtual object. There are no bricks, no offices (in the traditional sense) and no transport costs, etc. In other words it exists only in the intangible ether that is the internet, and in the heart and mind of its owner.
Essentially, your internet business consists of just one major component. YOU. You are your internet business.
You could make cosmetic changes to the outside of a real world business and people would be drawn in after seeing that improvements had been made, and look inside to see how your decor had changed and whether your product lines had changed.
But with an internet business there is no physical building that can be improved. The only improvements that you can make are to yourself. That is what ‘Invest in Yourself’ means. You have to improve yourself in order to improve your internet business.
Commonly people ask, “How and what do I invest in myself?” The answer isn’t a $150 haircut or a designer suit. The answer is knowledge. You need to know more. The more you know, the better quality decisions you will make, which your online business will benefit from.
If you devote only one single hour a day to reading newsletters or articles that pertain to your business, it will add up to a lot of hours every month and you will be investing in yourself.
You can take courses. You can participate in teleseminars and webinars that will increase your knowledge. All of these things are what is meant by ‘Invest in Yourself’ and that is rule #1 in the internet marketing game.
‘Abundance Thinking’ is the step that follows Investing in Yourself.
What in the world is ‘Abundance Thinking’, you might ask? Well, there are really two ways to look at the world of internet marketing. One way is that that there is only so much business out there and I should get what is mine without regard for anybody else. I call this ‘Limited-supply Thinking’.
This type of thinking might allow you to make a reasonable income, but it doesn’t allow you to maximize your income. It is the opposite of Abundance Thinking.
Abundance thinking is the belief that there is enough business to go around and that we can all make a good living by giving away referrals, ideas and assistance to help others…including to our competitors.
Abundance thinking is the belief that we are all stronger together than we are separately and that by helping one another we each become stronger individually. This principle when applied to internet marketing is usually the more productive of the two schools of thought.
Limited Supply thinking is characterized by holding on firmly to what is yours, and refusing to share anything with anyone. A great deal of decisions are made according to what your competitors are doing. It is a very defensive method of thinking and very rarely are the customers welfare taken into account.
Abundance thinking is an offensive position. Abundance thinking is what builds relationships. Sharing leads and information…even promoting another marketer…makes us happier, better adjusted, and less stressed.
If you believe that there is plenty of business out there (Abundance Thinking) then you will have no problem in sharing.
The beautiful thing about abundance thinking is that it is contagious. The better you get at abundance thinking the more accepting of you your peers will become.
Abundance Thinkers experience more success than Limited Supply thinkers, especially in the realm of joint ventures.
About the Author:
Ian Pelham is a marketer who has come through a very difficult time financially. He used a debt consolidation loan to restructure his finances. Using a debt consolidation loan was one of the best things he did to rid himself of his bad debt.
Beginners Guide To Domain Name Registration
Posted by Ed Clyde on
December 15, 2008
Guest article by Ed Clyde and Ashley Ashton
Domain name is the most important thing while going in the digital world. It is the first step to go in the digital world. This is the initial process to establish a website. Domain name registration is a necessary, easy, and strategically important first step in establishing an online presence, whether for business or otherwise.
A well-chosen domain name registration can set you up for success with your new site in so many ways, the most prominent of these being increased search engine traffic. A good domain name registration, particularly for an online business, is easily done, but at the same time requires choices that will impact your site’s effectiveness. So here, in no particular order, are some things to bear in mind when doing a domain name registration.
The extension – Will it be a .com, .net, .org, .info etc. Any of these will get spidered and indexed by the search engines, but if you can get a .com for your chosen name you’d be better off, as this extension is more common and carries an air of legitimacy with it. Try not to have you domain name registration with your web host. Your domain name registration, purchased from a reputable company should run you somewhere between $1-10, depending on the extension and the amount of time you sign up for.
Probably the most important aspect of your domain name registration is the choice of keywords to use in your domain name. Try to use the main keyword or phrase you’d like to optimize the whole site for, and see if you can craft a domain name around it. The search engines seem to favor keyword-rich domain names. Keep it short if possible.
A shorter name is easier to remember than a long one. Don’t use your company name unless it has your keywords in it. There’s no point in ranking high for your name if no one is looking for it yet. Try to keep your domain name registration topically relevant. As search engines get smarter and smarter, sites that display total relevance will rank higher than catch all sites.
Lastly, be sure to avoid other companies’ trademarks and copyrights in your domain name. For example, let’s say you’re an affiliate of The Sharper Image. To sum up, your domain name registration is easy to do, but important to do well. It can make the difference in whether you get found or not.
About the Author:
If you enjoy this article and want to read more, visit these blogs – Click on these links: internet marketing help and internet marketing articles.
Tips for Success from Internet Affiliate Programs
Posted by Richard Steaney on
December 3, 2008
Guest article by Richard Steaney
Today you’ll find that there are many excellent benefits to getting involved in affiliate marketing. It can provide you with a great income and all the benefits of working at home as well. Of course in order to have a full time job doing this, you are going to have to be successful.
If you’re going to get involved in internet affiliate programs, no doubt you want to insure that you are successful. Well, it’s not going to happen overnight and it will take some work on your part. Don’t expect to just make money easily.
Various individuals cannot make affiliate marketing work for them. To avoid failing you will learn what to do to succeed. Here are a few successful steps to follow.
Make Sure the Merchant Provides Marketing Resources
To ensure your success with an online affiliate program check to see that the vendor you choose offers marketing resources. In order to enhance your success the best affiliate companies will provide you with all their top internet tools and resources.
It is so much easier to succeed when you work with a vendor that offers you marketing resources. Most often they provide web content and banners for your promotional uses.
Set Strict Hours to Work Each Day
It is essential to set strict hours to work each day if you want to be successful at affiliate marketing. This applies, no matter what kind of program you are working with. You will need to get the work done and the fact that you are working at home does not mean you can cut your hours or let other things interfere. Work is work, wherever you do it, and allocating strict working hours to your affiliate program contributes to your success.
Work with a Mentor in the Business
Working with a mentor in the business can be really helpful if you want to succeed with affiliate marketing. A good mentor can give you insider tips and share his or her own experiences. Make sure you choose a successful mentor.
Continually Work On Your Traffic Building Techniques
As an affiliate marketer you will continually work on your traffic building techniques in order to succeed. You will never make any money if you do not have any internet traffic to your website. No matter the online affiliate marketing program you work, you will increase your traffic for the best results in earnings.
If you use the above steps, you can become more successful and organized and this should boost your affiliate income. Using these tips can make the difference between small earnings and large ones and the excitement from making good earnings can spur you on to work even harder and achieve even more success.
About the Author:
Richard Steaney uses the “Idiot Proof” Techniques and he recommends it to make lots of money out of Google and Clickbank. Grab your FREE Affiliate Manual to put your online business on steroids.

